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Coombsville
Project

Established as an American Viticultural Area in 2011, Coombsville is Napa Valley’s 16th and newest appellation. A five-minute drive from downtown Napa, the region expands 11,000 acres, but only 13% is planted to vineyards—the remainder are rolling hills of wild landscape dotted with homes and horses. Often described as a hidden gem, Coombsville was once a sleepy area known for its good grapes. Today it harkens back to a more nostalgic Napa where everyone is hands on and dedicated to making the best wine possible.

Services
Animation
3D
Branding
Development
Illustration
Product Design

Challenge

Accurate branding design and precise execution of the client's requirements in Webflow, especially considering the use of 3D interactions, were essential to the project.

Project Goal
    The goal of the project was to redesign the brand, better showcase the services, and establish it as a leading platform in their field.

Our approach involves utilizing classic fonts rather than modern ones, in line with the timeless aesthetic of the space

Color selection was made considering the beverage industry and to reflect a reputable and unique brand.

In addition, we opted for sharp icons to complement the classic theme, adding depth and visual interest to the overall design.

Creating a nostalgic yet modern feel required precise research to ensure the brand's integrity was maintained.

Branding
    We approached the logo redesign with great caution, carefully reconstructing it without compromising the core design language of the original logo. For the animations, we ensured everything was clear and concise, avoiding unnecessary details.
Logotype
    All the letters in the logo were redesigned from scratch. The client asked us to give the logotype a modern appearance without making significant changes to its overall look. In this project, the logotype played a more crucial role than the logo itself.
Website
    The design and development of this project were executed in Webflow. The entire process began with wireframing and research, and we implemented it in Webflow based on the client's requests. Our main challenge was integrating a 3D map into Webflow.
Interaction Design
    The animations and user interactions with the 3D map significantly enhanced the user experience, allowing visitors to receive information from the website in a much more engaging and visually appealing way.
Feedback from client
    We were delighted with how the Piqo team created a 3D map for our website, and we're very pleased with the outcome.
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